Sears buys ads on LOGO
American Family Association issues Action Alert in protest
by Beth Maples-Bays
The American Family Association issued an Action Alert this morning urging members to call and write Sears regarding their purchase of ads on LOGO, a cable network devoted to LGBT programming.
Sears’ public relations spokesperson declined to comment and refused to be identified. He states that Sears buys advertising across the spectrum of available markets. He pointed out that it is Sears’ policy not to comment on present or future marketing strategies. They are aware of the AFA Action Alert.
From the AFA Action Alert:
Sears has thrown its support to the LOGO network. LOGO is the 24-hour cable television network dedicated to programming for lesbians, gays, bisexuals and transgenders according to a homosexual advertising website. It is carried on many cable systems around the country. Many of you have been forced to accept it as part of your cable package. Sears is now helping to make it mainstream!
Sear's advertising will help LOGO air shows like "Sex 2K Drag Kings," "The Gayest and Greatest of 2006," and "Transgeneration."
Sears advertising (two-minute infomercials) will go to help the fledging network get on firm financial ground. Sears advertising is financing LOGO's push to legalize homosexual marriage in addition to promoting the homosexual lifestyle.
Sears is owned by Kmart Corporation.
Sears will be hearing from the Religious Reich on this. We need to let them know that we appreciate their support for our community.
Take Action
1. Send an email to Sears asking them to cancel their advertising on LOGO.
2. Call your local Sears store and ask why Sears is supporting the homosexual network with its advertising.
Aylwin B. Lewis, President
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